Maximizing sales revenue is one of the goal of any business. Some of the ways of increasing this revenue include more sales, higher price, and lower sales costs. The major method of increasing sales revenue is having more sales. Business aims to achieve this through their high performing sales reps. However, not all time do business attain this objective. The following are different ways through which a business can achieve sales targets.
The sales reps should be given some freedom. The sales reps and other employees don’t feel very happy when each of their moves is under scrutiny. They want to feel that they are capable who can work on their own and can work towards the goal of the company. To motivate the employees, use positive reinforcement rather than keeping them under tight control.
It is important to hire the right skills. The sales reps will be representing you when dealing with clients. It is not every person that can sell your product. Make sure to get sales reps who are sociable, likeable and wise. You can develop a template of the traits that the sales rep should have. During the interview; be keen on these traits. Such a team will help you push the sales to higher levels.
Set defined expectations. The reps should know what is expected from them daily weekly, monthly or annually. Also, have a reward for reps who achieve this target and let those who don’t achieve the target know of the consequence.
Synchronize your business software. Most of the business use Salesforce and NetSuite to manage their sales. However, instead of having the two software working separately and manual data transfer, you can use Salesforce data integration to synchronize both software options.
Use the success of some reps as a motivation to the others. Setting targets and rewards for the sale reps is a great thing. When some employees are making progress san others are not, the latter group can even feel inadequate and think of exiting the team.Make sure that when some sales reps make big wins, it is taken as group victory. The success of some reps should be used an example and not a threat to those who are below the target.
Provide positive and constructive feedback It should give insights into the employee performance. Be supportive to them when you notice a weakness. At least, the report should show some progress on the employee. Both large and small victories should be celebrated. To show the employees that they have done a great job throughout the week, you can buy some bottles of beer on Friday.